BridgeSpan bets on technology, not title 
Product offers refinance-weary lenders new operating efficiencies
By Marcie Geffner, Monday, January 26, 2004.Inman News®
BridgeSpan CEO Larry Walker has taken a calculated risk with his decision to shut the company's two small title subsidiaries and focus instead on a mortgage automation product that hasn't scored significant adoption among lenders.
"We think we have an (electronic) process that beats (the paperwork approach). If we can just get the lenders to adopt the process, we will have it made," he said.
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