Prudential VOW plan takes the cake 
Opinion: National listings database is way to go for franchise systems
By Marcie Geffner, Friday, February 6, 2004.Inman News®
Earl Lee, president of Prudential Real Estate Affiliates, has masterminded a plan to put the Prudential real estate franchise corporation on top of the charts in online listings, lead generation and capture of referral fees.
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