Fidelity ramps up bank-owned real estate Web site

BuyBankHomes.com, a Web portal for marketing properties that have completed the foreclosure process, has new site enhancements for its lead tracking, reporting capabilities and broker searches, including the addition of a rules-based engine that sorts and e-mails buyer and investor leads to the appropriate registered broker and agent.

The system also tracks leads and enables brokers and agents to view the status of their assigned leads.

Fidelity National Financial's BuyBankHomes.com helps lenders manage and rapidly liquidate their properties acquired through foreclosure sale, and provides a neutral online community for sellers and buyers of properties acquired through foreclosure. Buyers and investors can view more than 41,000 bank-owned listings, transmit offers to lenders and order ancillary products, such as valuations and other collateral services. 

The site recently surpassed 110,000 registered buyers on the system, and has exceeded 16,000 registered investors and 13,600 registered brokers and agents.

Newly added reporting capabilities enable financial institutions to obtain information on their listed properties, including the number of times a property has been displayed or e-mailed to an interested party, enabling financial institutions to track the number of consumers exposed to specific properties. In addition, the system now offers brokers a search feature enabling them to locate properties that have not been distributed to other brokers or agents.

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