Power brokers talk real estate trends Premium Content

Online business strategies, agent retention, antitrust top discussion

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SAN FRANCISCO – Money draws attention, and that might be what's motivating a recent round of federal actions relating to antitrust allegations in the real estate industry, said Alex Perriello, president and CEO for Cendant Real Estate Franchise Group, one of the largest real estate franchise operations in the nation.

"I keep thinking of the phrase, 'Follow the money.' What do they have to gain by attacking us? I believe that a lot of this is about the banks," he said.

Perriello was referring to recent investigations into competitiveness in the real estate industry.

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