Six clicks of separation: Maps speed online home search
Part 1: What map trends mean for real estate business
By Janis Mara, Monday, February 20, 2006.Editor's note: Mapping has quickly become an essential part of real estate Web sites as map-based searching offers a more streamlined, interactive way of looking for homes. Brokers and agents are still sorting out how to incorporate maps into their Web sites and turn them into a lead-generating tool. In this three-part series, we go beyond the buzz to uncover what mapping can do for real estate business. more...
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