In slow market, agents turn to creative pricing 
Value Range Marketing draws interest with pricing highs and lows
By Glenn Roberts Jr., Thursday, October 26, 2006.Carlton Lund was skeptical when he first heard about a real estate marketing technique in which agents list a price range rather than a fixed price for a property.
About a decade ago, Lund, an agent for a Prudential California Realty office in the San Diego area, attended a presentation about listing properties with a price range. The practice had already caught on in Australia. The U.S. real estate market at that time was "very lethargic," Lund said.
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