John L. Scott launches real estate 'Etch A Sketch'

Like Etch A Sketch for online real estate searches, a new tool created for Pacific Northwest brokerage company John L. Scott Real Estate allows consumers to outline a customized shape on a map to search for available homes within that area.

The tool, called Neighborhood Wizard, uses geocoding technology to find home matches in the user-selected boundaries based on properties' longitude and latitude coordinates.

"It's almost like using an Etch A Sketch to define your search area," said John L. Scott chairman and CEO J.

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