When loyalty is based on indifference 

It's amazing what some companies take for granted.

It's amazing what some companies leave on the table.

It's amazing what some companies don't do to blow their customers away.

It's sad how little most companies invest in building affection with their customers. I could be talking about major real estate brands. I could be talking airlines.

more...

To view this premium content sign in to your Premium Member account.

Premium Members have full access to all news archives & premium content.

Purchase Professional Membership for $199/year OR
Premium+ Membership for $149/year OR
News Membership for $69/year

Buy Now

Advertise with Inman

All rights reserved. This content may not be used or reproduced in any manner whatsoever, in part or in whole, without written permission of Inman News. Use of this content without permission is a violation of federal copyright law.