New direction for Move Premium Content

Realtor.com to be destination site for property information

Inman News®

Steve Berkowitz discusses a new strategy for Move Inc. Copyright 2009 Inman NewsSteve Berkowitz discusses a new strategy for Move Inc. Copyright 2009 Inman News

SAN FRANCISCO -- With a new chief executive officer at the helm, Move Inc. is looking to evolve Realtor.com from a site known primarily for its comprehensive listings to a destination site for property information, in order to attract consumers through the entire "homeownership life cycle."

Move will not only aggregate property information from multiple listing services (MLSs) and public records, but help real estate agents and brokers market themselves to consumers by "adding value" to that data, Move CEO Steve Berkowitz said at the Inman Real Estate Connect conference this week.

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