Insider's Guide to Real Estate Connect
A collection of Inman News stories from Real Estate Connect SF '09
By Matt Carter, Leslie Mladinich and Glenn Roberts Jr.
In case you weren't able to attend the Real Estate Connect conference in San Francisco, which ran from Aug. 5–7, 2009 ... we're sorry to hear it.
And we'd like you to read about all that you missed.
From the ever-humble Craig Newmark, whose simple e-mail list exploded into a global network of online community sites, to Alfred Lin, chief operating officer at Zappos.com, a customer service-centric company that Amazon.com has agreed to buy for about $847 million, the latest Real Estate Connect conference showcased businesses, strategies and technologies that are all the rage even in these times of economic hardship.
The conference included vigorous discussions about online marketing, social media, search-engine optimization, lead generation, the future role of multiple listing services, mobile applications, and big vs. small and alternative vs. traditional real estate brokerages, among other pressing industry topics.
A section of the conference dubbed Start-Up Alley, and a panel titled Connect Launchpad introduced innovations by industry newcomers, and a Connect Create competition pitted two techies teams in a 48-hour race to build original online real estate applications.
The following is a list of Inman News articles that chronicle the latest Real Estate Connect conference (also, you can click here to view online videos featuring full sessions from the latest Real Estate Connect event and past events, too):
Do mobile apps right, or not at all
Developers warn against one-size-fits-all approach
The truth about online behavior
What you thought you knew may be wrong
Perfecting the SEO mousetrap
Panelists: Leave the tough stuff to the pros
Craig: Tech has a role in social causes
Craigslist founder focuses on the good things
Say goodbye to newspaper advertising
New strategy needed before changing course
Redfin, Metro Brokers stir up debate
Brokerage companies differ on strategy
Who's the customer?
Tech execs debate best online real estate business model
David, Goliath vie for upper hand
Can big brokerages meet the challenge posed by smaller competitors?
Start-Up Alley companies: Information is power
Agent ratings, virtual floor plans among offerings
Alfred Lin: branding happiness
Zappos exec finds success through customer service
Making real estate more social and mobile
How does your Web site look on a small screen?
New direction for Move
Realtor.com to be destination site for property information
2009 Innovator Awards Winners
Nest is best, FranklyMLS.com creator honored
Real estate techies burn midnight oil
Competition spurs on-the-fly apps
VOWs: Power to (understand) the people
Industry experts detail importance of consumer analytics
Consumers getting power to shop
More to transparency than 'turning on the lights'
A social approach to Real Estate Connect
Web platform offers real-time multimedia mashup
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