Alex Brylov / Shutterstock.com Why blogging works in my real estate business

Why blogging works in my real estate business

Writing a real estate blog is a great way to establish yourself as the local real estate expert and keep yourself top-of-mind with your sphere of influence. Some days I wonder if anyone is reading my blog. Then, I’m rewarded with something cool, an...
By Nancy Tallman | Wednesday, July 20, 2016
Anchiy / Shutterstock.com 27 tips for making your social media posts more visually appealing

27 tips for making your social media posts more visually appealing

Video is shared 1,200 percent more times than links and text combined, and it drives a 157 percent increase in organic traffic from search engines. A powerful marketing tool, video is one of, if not the most, engaging form of content used today ......
By Chelsea Peitz | Tuesday, July 19, 2016
A couple sharing a champagne toast on the floor in their new house 5 ideas to win over out-of-town-buyers before they move

5 ideas to win over out-of-town-buyers before they move

Recently reflecting back on the time I’d spent with clients, I realized that working with out-of-town buyers was one of the most rewarding experiences and best returns for my time ......
By Joe Samson | Tuesday, July 19, 2016
mama_mia / Shutterstock.com How to provide value on social media and get a huge return

How to provide value on social media and get a huge return

If you’re reading this, there’s a good chance that you’re a real estate agent. There’s also a good chance that you know how to sell a home. You’re good at person-to-person interactions, and you can show buyers everything there is to love in...
By Whitney Bennett | Monday, July 18, 2016
Chonlachai Panprommas / Shutterstock.com 4 WeChat insider tips to gain and convert Chinese clients

4 WeChat insider tips to gain and convert Chinese clients

China gets criticized in the West for banning sites such as Twitter, Facebook and Google. What is often overlooked is that the country's homegrown internet companies are often more popular, more profitable and more innovative than their counterparts ...
By Matthew Moore | Tuesday, July 12, 2016
dennizn / Shutterstock.com Throw the open house you always wanted with Snapchat geofilters

Throw the open house you always wanted with Snapchat geofilters

Imagine if every open house you hosted could become a fun event that attracts people from the local area. And when they attend, they advertise the house for you -- via Snapchat. If you’re looking to target those elusive millennials, you’ve just d...
By Katharina Cavano | Monday, July 11, 2016
Rawpixel.com / Shutterstock.com How data appending helps generate qualified real estate leads

How data appending helps generate qualified real estate leads

Getting a qualified leads for real estate is one of the biggest challenges faced by real estate agents. Sometimes even a qualified lead end up not closing the deal in real estate. Qualified leads can show the ability to invest in property or willingn...
By Abhishek Jain | Friday, July 8, 2016
Cuson / Shutterstock.com Are housing bubbles reinflating in 3 major cities?

Are housing bubbles reinflating in 3 major cities?

Just 10 years ago, easy credit and lax banking lending standards in the U.S. residential real estate market were partly to blame for a housing bubble that popped and caused over 7 million borrowers to lose their homes to foreclosure during the 2008 h...
By Octavio Nuiry | Friday, July 1, 2016
Monkey Business Images / Shutterstock.com Why Facebook groups are the worst place for agents to get advice

Why Facebook groups are the worst place for agents to get advice

There are hundreds of real estate-related groups for networking, tech advice, mastermind discussions and just for fun or venting. Wherever real estate professionals gather -- online or in person -- you’re sure to hear similar requests for help ......
By Erica Ramus | Tuesday, June 28, 2016
A photo of Spencer Rascoff on stage at Inman Connect New York Podcast 'Office Hours with Spencer Rascoff' debuts with Dick Costolo

Podcast 'Office Hours with Spencer Rascoff' debuts with Dick Costolo

If you are one of those real estate agents who thinks big picture and looks for inspiration in any media possible -- books, podcasts, blogs, Hallmark cards, quotes -- consider adding "Office Hours with Spencer Rascoff" to your playlist ......
By Dani Vanderboegh | Thursday, June 23, 2016
Alex Brylov / Shutterstock.com 20 time-saving blog ideas for your agent site

20 time-saving blog ideas for your agent site

Maintaining a successful blog on your real estate website is a great way to take your career to the next level. Whether your current goal is to establish yourself as a leader in the industry, land more qualified leads or simply sell more homes, your ...
By Tyler Zey | Tuesday, June 21, 2016
ryoheim91 / Shutterstock.com Katie Lance launches online social media academy for real estate professionals

Katie Lance launches online social media academy for real estate professionals

It's a given that social media is an integral part of an agent's success, so where can you find guidance outside the walls of your office? That's the gap Katie Lance, a well-known and respected real estate social media expert, is aiming to fill with ...
By Marian McPherson | Tuesday, June 14, 2016
Rawpixel/Shutterstock The perfect headshot: 4 secrets to working with your photographer

The perfect headshot: 4 secrets to working with your photographer

First impressions count. Every agent knows that, and it's the reason that real estate professionals spend so much cash on proper grooming, elegant attire and luxurious cars. The rule of thumb that I've heard is that you want to appear at least a litt...
By Tim Ventura | Thursday, June 9, 2016
rSnapshotPhotos / Shutterstock.com Just sold cards: Don't call it a comeback

Just sold cards: Don't call it a comeback

Congratulations, you’ve just sold a house. What’s next? Obviously, you want to capitalize on your listing and use it to get another one. Consider, if you will, the old standby, the "just sold postcard." Why pay for the expense and time delay of s...
By Deidre Woollard | Thursday, June 9, 2016
Denys-Prykhodov 3 upcoming Twitter changes you should be ready for

3 upcoming Twitter changes you should be ready for

Twitter announced that new features are in the works intended to expand the depth of content that can be delivered in a single tweet. For as much mindless tripe as Twitter makes available to us, there seems to be an equal amount of business outreach ...
By Craig C. Rowe | Friday, May 27, 2016
karamysh / Shutterstock.com 11 starter tips for becoming a neighborhood expert

11 starter tips for becoming a neighborhood expert

As a new agent business strategist, I get asked this question all the time: "How do I specialize in (insert neighborhood here) when the neighborhood is so hot?” My response: It’s doable if you put in the time and stay consistent ......
By Julie Nelson | Wednesday, May 25, 2016
wavebreakmedia /  Shutterstock.com 7 sizzling apps for smarter summer travel

7 sizzling apps for smarter summer travel

Even real estate agents need time away from the CRM and open houses. These 7 travel apps can save you a few headaches as you plan every last vacation detail, find yourself stuck in traffic or want to hit the hidden haunts like a true local. ......
By Craig C. Rowe | Wednesday, May 25, 2016
Tatiana Shepeleva / Shutterstock.com Artificial intelligence: Coming to a portal near you

Artificial intelligence: Coming to a portal near you

I remember the day like it was yesterday. My first college class as a wide-eyed freshman at the University of Washington. Econ 101. I walked into this cavernous auditorium with 1,000 other wide-eyed freshmen and found my place. Front row, balcony cen...
By Russ Cofano | Wednesday, May 25, 2016