‘Real You Incorporated’: Getting real with brands

Kaira Sturdivant Rouda, president of Real Living, joins InmanTV to discuss her new book, “Real You Incorporated,” which explores essentials for women entrepreneurs and the pursuit of building a genuine, personal brand in business. Rouda is a key leader at Real Living, a national real estate franchise company based in Ohio, and she also shares how ideas in the book relate to real estate agents.