Supercharge your real estate lead generation with these 4 core lead sources

The No. 1 question I get again and again is: “Where should I be focusing my time and money to generate business?”

A lot of people will tell you doing business by referral is the one true path to real estate success. Others will say a strict and unflagging devotion to cold calling is the key to unlocking your riches.

But why limit where your next client can come from?

I believe there’s no wrong way to generate business. In fact, the best way to keep your pipeline full is to diversify your lead generation strategies.

In today’s episode I give you the four core lead sources all top agents focus on, and so much more!

First things first, let’s assess where your business is today.

Is it a startup (under 5 years old)? Are you solely focused on growth? Are you in the cash cow phase (over a decade in the business)? Would you consider your business a fading winner? (An enormous number of agents are here; they crushed it with one skill set in the past, but now need to revamp their businesses to thrive.) Does your business need restructuring? (It focuses on a niche that’s no longer booming.)

Here’s a secret: Each of those phases can lead to dramatic growth! The next step is to plan how your business will continue to grow.

To identify the lead sources best for your business, ask yourself these important questions:

Four Core lead sources

If you follow these steps, you will have a successful real estate business.

When you’re ready to expand your skill set and get serious about having a real estate business that you love, sign up for a complimentary coaching consultation with one of my team members. If you’d like to join us at our brand new, two-day event focused entirely on lead generation, check out Marketing Edge today!