Byron Lazine and Nicole White are two agents in Connecticut who give us their thoughts on the week’s news every Friday in “The Real Word,” a weekly video column on Inman.
Watch Byron Lazine and Nicole White give a real estate agent’s perspective on industry-related topics. This week, they’ll discuss an article on CNBC about the wisdom of buying versus renting a home for millennials, who aren’t, in general, buying. Self-made millionaire David Bach says it’s a major, costly mistake.
They also explain the significance behind the news that Keller Williams is going to end its lifelong profit share program with agents who leave to join a competing business.
Marketeer of the week
The spotlight goes to Eric Simon, the mastermind behind The Broke Agent, who created an amusing TikTok video about e-signatures. Both Byron and Nicole laud him for getting on the platform early. Watch the video to the end to get a laugh.
Want to nominate a “marketeer of the week”? Drop your thoughts in the comments section below, or shoot us an email.