REAL is the only social app for real estate that puts agents back in control of their business. For the first time, agents can generate free leads without expensive online ads, labor-intensive emails or ineffective cold calls. REAL helps agents build professional relationships online with interested prospects, which they can engage at any time – all through its social platform designed exclusively for real estate.

REAL agents curate their feature images, content and chat topics to reflect their expertise and knowledge.  When future buyers and sellers browse REAL’s online magazine, they view content developed by agents and follow those whose interests align with their own. As each individual agent grows their network, they regain control of their business.