Time for an email upgrade? Here's how to keep it professional
Whether you are a new agent or seasoned professional, your email address is often your first impression with clients. If your email is in desperate need of an upgrade, these simple tips will help you create a new email address with ease using Google Workspace
by Jeff Roth Aug 26
Mortgage lenders use tech and local ties to grow national footprints
Atlanta-based direct mortgage lender Silverton Mortgage, a Snapdocs client, has added new branches in the Carolinas, Arkansas and Missouri over the past year
by Matt Carter Aug 19
More people than ever ask Google: ‘Will the housing market crash?'
Interest in the housing market has peaked on Google, with searches for whether a crash is imminent shooting up. The spike suggests homeowners are nervous about their market timing
by Daniel Houston Aug 10
Opendoor hires 'seasoned executive' as new chief legal officer
Sydney Schaub most recently worked at cryptocurrency exchange Gemini as chief legal officer and joins Opendoor at a pivotal moment in the company's history
by Jim Dalrymple II Jul 28
Homebuyers can start loan apps with Google or Facebook credentials
Floify claims it's the first first major mortgage point-of-sale software provider to offer Single Sign-On (SSO) capabilities
by Matt Carter Jul 7
Meet the real estate outsiders who have lessons for housing pros
Inman Connect Las Vegas speakers will invite attendees to look to the stars, push themselves to new heights and adopt mindsets that can open doors to success
by Jim Dalrymple II Jun 24
Google searches for 'housing bubble' have been spiking since March
Google Trends experienced a spike in searches for the term 'housing bubble' earlier this spring, and it hasn't fully returned to normal levels, hinting that the topic is at least on a lot of minds
by Jim Dalrymple II May 23
On Google, 'real estate agent' is the job most Americans really want
In 2021, the most popular 'how to become' search on Google was for 'real estate agent,' strongly suggesting a tidal wave of new agents may soon be coming to a housing market near you
How to work with Gen X clients: A powerful (but overshadowed) force
Generation X is smaller than the cohorts that came both before and after. But the group is also in its prime earning and homebuying years now, meaning it's a force to be reckoned with
by Jim Dalrymple II Jan 25
Zillow taps former Nike, Airbnb exec as chief design officer
Jenny Arden also previously worked at Google and Lyft, and will now help Zillow build out its end-to-end user experience
by Jim Dalrymple II Jan 7
How to boost renter engagement with Google Business Profiles
Property managers seeking to gain attention from a wider pool of renters in 2022 have an opportunity to double down on Google Business Profiles, a new study from RentPath shows
by Lillian Dickerson Dec 28
Zillow in 2022: How one of the biggest names in real estate recovers from its biggest stumble
Zillow started 2021 ascendant, but finished by bowing out of iBuying. The coming year will test the portal's ability to pivot
by Jim Dalrymple II Dec 20
New log4j cybersecurity flaw has exposed millions of users to hackers
Government officials said the flaw is already being 'widely exploited' by nefarious bad actors, meaning there's a good chance anyone reading this is at risk. Here's what you need to know
by Jim Dalrymple II Dec 14
Video is dominating internet search. Here's how to make it work for you
By identifying the content your clients desire, shooting quality videos, and positioning them in front of your ideal clients, your business can't help but grow
by Jimmy Burgess Dec 5
Engel & Völkers opens up shop in Raleigh, North Carolina
The brokerage's license partner of Engel & Völkers Charlotte, Yuriy Vaynshteyn, will help lead the new office, alongside Nikita Zhitov and Vincenzo Verdino, founders of CityPlat Commercial Real Estate, a Raleigh-area firm
by Lillian Dickerson Nov 10