More agents than ever earn business from networking and SOI
From cold calling and radio shows to painting classes, agent efforts to grow sphere of influence aren't one-size-fits-all
by Chris LeBarton Dec 29
3 ways NAR's latest staging data can help sell your listing
Although home staging can be a valuable tool in your marketing arsenal, it can’t do everything. Here’s the latest from NAR’s 2023 staging survey
by Christy Murdock Apr 11
Home staging dips in popularity as fewer agents make the effort: NAR
The National Association of Realtors' 2023 Profile of Home Staging reveals a quarter of all staging efforts yield additional profits of up to $18,935 for a median-priced home
by Marian McPherson Apr 3
6 DIY home staging tips every real estate agent should know
Want to make sure your latest listing looks its best? Darryl Davis offers simple staging strategies to enhance every inch of that space
by Darryl Davis Dec 1
4 ways to help your listings embrace the holiday season
Holiday decor is a great way to bring warmth and cheer to your listings this year. Designer Antoinette Fargo offers tips for tablescapes and holiday trimmings that will win over homebuyers
by Antoinette Fargo Nov 10
Staging works! How to have that conversation with sellers
Some sellers may think their home is perfect the way it is, but as a lot of agents know, staging is what will help set their home apart from similar listings online. Here's how to explain the value of staging to clients — plus a few tips that can bring them a considerable return on investment
by Jenny Usaj Apr 19
5 simple ways to stage your listing for the holidays
From handmade trinkets to gold Christmas trees, here are 5 holiday design trends that will dazzle potential buyers in-person and online
by Marian McPherson Dec 2
How to make staging possible — regardless of budget
Although most agree that staging works, hiring a professional stager is not always an option. Here are 6 levels of staging that'll make it possible in every level of home
by Carl Medford Dec 1
Inman Handbook on staging luxury listings
Learn from the experts how to ensure that the luxury property you're showing is ready for the scrutiny of those discerning high-net-worth buyers
by Christy Murdock Oct 26
NextHome launches luxury brand 'The Casan Collection'
The brand will aim "to be a new benchmark for how luxury real estate is represented, marketed, advertised and sold"
by Lillian Dickerson Oct 19
How to get your listings ready for fall
There's no denying that fall decor brings about feelings of warmth and belonging — which is why agents shouldn't ignore it when it comes to listings. Here are four areas to focus on when staging for pumpkin-spice season
by Gerard Splendore Aug 31
7 tips for protecting your commission when staging
Staging adds value to the sale — but it should not break your bank. As an agent, use these seven tips to protect your income when incorporating home staging into your listing process
by Jennie Norris Aug 27
10 common staging mistakes that could hurt your listing
Staging can make your life — and your sellers' and buyers' experiences — infinitely more rewarding, if you approach it right
by Nicole Solari May 30
Home staging can be done virtually — here's how
Opinion
Just because in-person interactions are limited doesn't mean that agents can't help clients take advantage of services like staging. This is how homeowners can complete the process virtually, step by step
by Jennie Norris May 25
5 holiday home-staging ideas for your sellers
Take advantage of the holiday season with charming designs sure to attract buyers
by Marian McPherson Dec 9