45% of sellers offered concessions coming into 2023: Redfin
As the market shifts, so are homesellers' tactics. Nearly half of sellers offered concessions or price cuts during the beginning of the year, a reverse of years of bidding wars
by Marian McPherson Mar 15
Total market value for US homes drops $2.3T from June: Redfin
In its latest real estate market report, Redfin said the total market value for US homes dropped $2.3T from June to December 2022 — the largest 6-month drop since the Great Recession
by Marian McPherson Feb 22
Gary Keller: It's a do-or-die housing market for real estate agents
In his State of the Housing Market address on Sunday, Keller Williams' co-founder Gary Keller explained how chaos will force agents to become better competitors — or be left behind
by Marian McPherson Feb 20
Mortgage rate swing created 'more normal' market in December
Slowing mortgage rate growth impacted homebuyers and sellers in different ways in December, according to Zillow's latest market report.
by Marian McPherson Jan 19
Homesellers are slashing prices. Here's how to spot deals right away
Homebuyers searching for price cuts on search portals are sure to get lucky if they check on this specific day of the week and check back again after 3 weeks, according to a new analysis by Zillow
by Daniel Houston Nov 7
Buyers are leaning on contingencies to bail out of deals, Redfin CEO says
During his latest appearance on CNBC, Redfin CEO Glenn Kelman shared how buyers and sellers are locked in a battle of the wills as the market slowly shifts in buyers' favor
by Marian McPherson Sep 1
Falling list prices hit pandemic hot spots hardest, new Redfin study says
Nationally, more than 15% of homesellers dropped list prices in July across the 97 metro areas analyzed by Redfin, with Boise, Denver and Salt Lake City seeing the greatest share of cuts
by Lillian Dickerson Aug 23
Are you geared up for a down market? 
Opinion
If you haven’t experienced a buyer’s market before, everything you know about selling real estate is about to be turned upside down. Here's how to weather a downturn and keep your business moving forward
by Bernice Ross Aug 3
Shut the front door! This 1 design choice can net sellers $6,500 more
Homebuyers love bold neutrals on front doors, while they eschew unorthodox shades like pink and cement grey, according to survey results released Thursday by Zillow
by Marian McPherson Jun 23
Keller Williams partners with homeselling program 72SOLD
The program aims to list and sell homes within 72 hours. With the partnership, KW agents across the globe will receive 72SOLD training for a referral fee
by Marian McPherson Jun 13
‘Call, text, email and hope to still get drinks’: How agents connect in 2022
A plethora of communication options for agents exist, but real estate agents told Inman email is still the best option for managing transactions and covering your tail if trouble comes calling
by Marian McPherson Jun 10
List prices are finally starting to fall
Nearly 1 in 5 homesellers dropped their listing price during the 4-week period ending May 22, a high watermark unmatched since October 2019, according to a new report from Redfin
by Lillian Dickerson May 27
How to help homesellers understand fair housing
Opinion
Most homeowners want to do the right thing, but they don’t always understand how they can unintentionally discriminate against a qualified buyer. Transparency and communication are the keys to ensuring optimal outcomes for everyone
by Teresa Boardman Apr 11
Millennials ditching starter homes will lead summer inventory boost
Realtor.com's latest housing report revealed 64% of homesellers plan to list their homes by October. Millennials are primed to lead the charge as they ditch starter homes for bigger abodes
by Marian McPherson Apr 6
Home price growth eased up in Q4 but not enough to help buyers: NAR
Although the annual median home price growth slowed from 15.9% in Q3 2021 to 14.6% in Q4, homebuyers still struggled under the weight of booming sales prices, according to NAR Q4 data
by Marian McPherson Feb 10