3 real estate tech trends to keep an eye on in 2018

3 real estate tech trends to keep an eye on in 2018

Technology is so much part of our daily lives that almost all of the news we consume seems to connect to technology and its uses and abuses ......
By Christy Murdock Edgar | Thursday, December 28, 2017
Keycafe hubs convert shops, bars and delis into key storage

Keycafe hubs convert shops, bars and delis into key storage

Security and convenience are often at war. And one major area where they intersect in real estate is in the shuffling of keys, whether they're being transferred to open the doors for a home tour, cleaning service or short-term guest ......
By Britt Chester | Thursday, October 19, 2017
Is your mobile app game strong? Let Scott Shapiro be the judge of that

Is your mobile app game strong? Let Scott Shapiro be the judge of that

Scott Shapiro knows the secret to getting the attention of millennial buyers. As a senior client partner at Facebook, he works with Fortune 500 clients in the financial services vertical ......
By Samantha Bullock | Tuesday, June 6, 2017
A collection of app icons Is a mobile app a good investment for real estate agents?

Is a mobile app a good investment for real estate agents?

I’ll be the first to admit: There’s not a single industry on the planet that hasn’t been disrupted by the smartphone age in one way or another. As more and more people move to smartphone devices, almost all businesses are looking to get a foot ...
By Charles Muotoh | Friday, March 3, 2017
3 mobile apps you should download right now

3 mobile apps you should download right now

Why is it that the most effective applications and marketing tools are often the most simple to understand? When I meet with real estate agents on a daily basis, they tell me that easy to understand marketing concepts resonate best with them ......
By Wade Vander Molen | Thursday, October 27, 2016
3 major technologies driving real estate innovation today

3 major technologies driving real estate innovation today

Housing markets are heating back up with new home sales reaching their highest level since the financial crisis and market crash of 2008. Trulia’s Housing Economist, Ralph McLaughlin, determined the hot 2016 markets to watch accounting for key fact...
By Tori Farley | Wednesday, August 24, 2016
How to make an emotional connection with your renters

How to make an emotional connection with your renters

Offering your renters an approachable, personable service experience is one of the best methods you can use to boost renewal and loyalty. After all, when you yourself think of the brands you love, it's not the product -- but rather, the experience --...
By Inman | Friday, August 19, 2016
The overlooked weak link in real estate safety

The overlooked weak link in real estate safety

In recent years, a series of horrific headlines shined a light on the serious issue of safety for real estate agents. Like most things in life, as time passed after each tragedy, we seem to go back to our regular routines without investing the time a...
By Glenn Felson | Friday, June 17, 2016
7 sizzling apps for smarter summer travel

7 sizzling apps for smarter summer travel

Even real estate agents need time away from the CRM and open houses. These 7 travel apps can save you a few headaches as you plan every last vacation detail, find yourself stuck in traffic or want to hit the hidden haunts like a true local. ......
By Craig C. Rowe | Wednesday, May 25, 2016
Inman Educational Webinar - The Self-Service Generation: Connecting with Your Modern Renters The self-service generation: Connecting with your modern renters

The self-service generation: Connecting with your modern renters

In this webinar, you learn how you can use your renter’s constant mobile connectivity to your advantage, accelerating and enhancing interaction with them from application to move-out ......
By Inman | Friday, May 20, 2016
Why mobile apps make home shopping easier

Why mobile apps make home shopping easier

Imagine driving to the airport. Getting there early is ideal -- having time to unwind before the flight, stroll around the airport, maybe buy a magazine or two. To do this, one would need to chart the most efficient way to get there with time to spar...
By Neha Kamran | Thursday, April 28, 2016
Track client-vendor interactions with HomeKeepr’s new feature

Track client-vendor interactions with HomeKeepr’s new feature

HomeKeepr lists community businesses and vendors that can help with the slew of ongoing upkeep chores that every homeowner faces. Now, agents who provide the app can monitor how their clients use it via the Client Activity Tracker ......
By Craig C. Rowe | Friday, February 19, 2016
The mobile marketing funnel — demystified

The mobile marketing funnel — demystified

Agents wanting to make an impact on mobile marketing should accentuate their local expertise, said John Thornton, the real estate lead at Google today. "Localization is probably the biggest piece that mobile unlocks. You have to get a bit more target...
By Gill South | Thursday, January 28, 2016
Why responsive mobile design is not enough for real estate sales

Why responsive mobile design is not enough for real estate sales

At a May 2015 conference, the founder and Chairman of Zillow noted that recurringly across companies he invests in mobile web gets the majority of mobile users, as high as 70 percent, but a small fraction of engagement, as low as 5 percent ......
By Neha Kamran | Wednesday, November 18, 2015
AdWerx offers mobile digital advertising option for real estate agents

AdWerx offers mobile digital advertising option for real estate agents

AdWerx announced on Wednesday that it is expanding its digital advertising offering to agents to include mobile advertisements, such as those on Facebook and other popular apps ......
By Kimberly Manning | Thursday, July 23, 2015
Agent-only app sifts MLS data to show agents how they’re connected

Agent-only app sifts MLS data to show agents how they’re connected

Homesnap's agent-only mobile app, Homesnap Pro, just learned a cool new trick: Sifting transactional data from participating MLSs, the app can show agents how they're connected to each other -- whether they or someone in their office has done a deal ...
By Matt Carter | Wednesday, March 4, 2015
Developer of augmented reality app for listings lands $1.8M

Developer of augmented reality app for listings lands $1.8M

Mobile Realty Apps, developer of mobile apps for multiple listing services, brokerages and franchisors, has raised $1.8 million and rebranded as HomeSpotter, the name of its popular augmented reality feature. The 27-employee firm, whose clients inc...
By Paul Hagey | Monday, January 26, 2015
Competition in mobile MLS apps heats up

Competition in mobile MLS apps heats up

Mobile access to one of a real estate agent’s most valuable tools — the multiple listing service — is often a top priority when MLSs choose their vendor. Today, FBS — an MLS system vendor that serves nearly 160,000 real ......
By Andrea V. Brambila | Monday, January 12, 2015