Real estate agents and brokers are missing out on a potentially lucrative business opportunity to serve consumers interested in rentals, according to study conducted by residential real estate consulting firm WAV Group Inc.
The study, conducted on behalf of the Houston Association of Realtors, surveyed 1,196 respondents online between Sept. 26, 2012 and Oct. 30, 2012. The vast majority of respondents, 82 percent, said they were currently renting or leasing, and the remainder said they were looking to rent or lease. All were located in the Houston metro area.
The International MLS offers real estate pros commission share platform
56 MLSs now offering N-Play Facebook IDX listings app
Engage with potential clients using better photos, calculators and search
Growing number of listing sites let users search for homes served by individual school
New app facilitates home search on latest Microsoft operating system
Mood of the Market
Company says app repositions listing search around agent