The priciest home sales of 2025 pushed the boundaries of luxury
Concentrated in Florida and California, the year's biggest residential sales featured high-profile buyers eager to secure investments with ample square footage, pedigree and prime locations
by Lillian Dickerson Dec 26
Google for real estate
In this week's Download: How will you shift your marketing if Google becomes the next dominant player in the online listings landscape?
by Christy Murdock Dec 22
Google recommendations and reviews
Google remains the place consumers verify credibility, research agents and confirm trust before making contact for the first time, Jimmy Burgess writes
by Jimmy Burgess Dec 19
lead gen unicorn
Stop chasing that next 'magical' lead source, Josh Ries writes. Implement a lead-generation system that will sustain your business for the long haul
by Josh Ries Dec 17
Analyst: Portals like Zillow face 'long-term risk' from Google real estate experiment
Google is displaying real estate listings as search results in some markets — prompting questions about IDX violations and analyst speculation about risks to the portals
by Marian McPherson Dec 15
Scott Poe
After several careers, Scott Poe has built a 50-agent brokerage, partnered with Zillow and Realtor.com, launched a mortgage company and architected a system designed to scale
Interactive: A reversal in this major region stalled the inventory rally
Real estate's Great Rebalancing has entered a new chapter — one in which this summer's biggest inventory engines have become a drag on active-listing growth in the fall
by Daniel Houston Dec 12
Former Realtor.com, Movoto, Homeward execs move to PLACE
PLACE has added Nikki Miller, Jamie Jatzlau and Claire Dunham to its growth, strategy and legal teams. The trio has more than 30 years of combined industry experience
by Marian McPherson Dec 11
How this broker built a $750M business on leads, standards, guts
Jim Trueblood built the largest Zillow and Realtor.com partnership in Indiana, scaled a 225-agent brokerage and did it all by betting big — on himself, leads and raising the darn standard
It looks like the CoStar-Zillow legal battle is changing venues
CoStar agreed in a new legal filing that moving the copyright lawsuit from New York to Washington state would likely make proceedings more efficient for all parties
Andrew Wild
Lofty’s Andrew Wild joined Zillow as employee No. 60 — when he left, it had grown past 6,000. After stops at Tom Ferry and Final Offer, today, he’s sharing predictions for where the industry is headed
Zillow removes climate data
The portal announced last year that listings would begin showing climate data from First Street. Now, however, Zillow has pivoted so that, instead, listings feature a link to First Street's website
by Jim Dalrymple II Dec 1
Shutdown blip, or worrying trend? Agent pipelines thin in November
A significant worsening of present-day client pipelines in November took real estate agents by surprise. Intel examines how likely it is that the trend will hold up
by Daniel Houston Dec 1
After failed NAR vote, brokerages beef up referral disclosures
After the National Association of Realtors failed to pass a broad referral disclosure requirement, some major real estate players are embracing transparency on their own
by Taylor Anderson Nov 26
What it takes to build a $100M real estate brand with heart
Coach Melanie Klein shares the growth journey of O'Connor Estates, a Brentwood, California, real estate team that's making waves for all the right reasons
by Melanie Klein Nov 25