Realtor.com parent goes after its own virtual tour target amid battle with CoStar
REA Group, owned by News Corp and a 20% stakeholder in Realtor.com, has acquired 3D tour technology company Planitar, echoing the 2024 sale of Matteport to Homes.com parent CoStar
by Craig C. Rowe Oct 28
choosing a new real estate office
Looking ahead to 2026 and thinking of making a move? Derek Carlson offers 5 questions to help you think through your options and put your best face forward
by Derek Carlson Oct 23
Matt Widdows
Opinion
HomeSmart founder and CEO Matt Widdows talks about the seismic shifts reshaping the industry — Compass-Anywhere, Zillow’s ChatGPT app, private listing networks, consolidation chaos, AI
A $20 bill on top of a laptop to exemplify how to fulfill your marketing needs with AI in 2025.
Using AI doesn’t have to be difficult or expensive, America Foy writes. Here’s how to start using ChatGPT, Google Gemini or Claude to shave hours off of your marketing efforts today
by America Foy Oct 20
Forget private marketplaces. Colorado brokers launch full-transparency offensive
Inman has learned that RE/MAX Alliance, RE/MAX Professionals, RE/MAX of Cherry Creek and West + Main Homes are partnering with listing and offer negotiation marketplace Final Offer
by Craig C. Rowe Oct 2
A photo of Giorgio Armani among fashion models to represent brokerage leadership lessons from Giorgio Armani.
The designer showed us that greatness isn’t loud, rushed or accidental, Darryl Davis writes. It’s carefully crafted, relentlessly consistent and fueled by deep love of the work
by Darryl Davis Sep 25
A muscular man with his back to the camera flexing his arm muscles
Some agents were shocked, but those working inside Compass generally agreed that the deal gives the combined firms increased bargaining power
by Lillian Dickerson Sep 22
55 power users spill their AI secrets to a slicker real estate workflow
Today's brokerage-provided AI tools still take a backseat to third-party chatbots for many agents. With new products rolling out later this year, real estate leaders believe that may change
by Daniel Houston Sep 22
Mortgage lenders are turning to AI to play in the big leagues
Rocket Mortgage and UWM are counting on AI to help them scale their businesses as mortgage rates fall. Executives at small- and mid-size lenders say they don't want to be left behind
by Matt Carter Aug 15
How to choose real estate tech without wasting time (or budget)
Looking for new tech partners? Here are the tips you’ll need, the questions to ask and the red flags to watch for before you sign on the dotted line from broker-owner Jessica Souza
by Jessica Souza Aug 13
Here's the tech you can't live without: Pulse
We asked you to tell us what tech tools have become essential for the way you run your business
by Inman Aug 5
Real estate doesn’t need more disruptors. It needs craftspeople
Better Homes and Gardens Real Estate President Ginger Wilcox shares a call to bring care, knowledge and professionalism back to the center of the industry
by Ginger Wilcox Jul 31
Agents are 'fighting uphill' — but there's still opportunity
The shifting market, new buyer behavior and technology are changing how brokers approach their business, Anthony Lamacchia, Alex Vidal and Leo Pareja told Inman Connect San Diego attendees
by Lillian Dickerson Jul 30
Meet Lucy, an AI assistant that's 'all about empowering' agents
Rechat wants agents to lean on AI like Lucy to improve their value proposition to consumers and make better use of the powerful tools software companies are building for them
by Craig C. Rowe Jul 23
Teams Spotlight: Angela Mayfield, Team Mayfield at BHGRE Central
Find out how this West Virginia team leader creates exceptional outcomes for her team and the clients they serve
by Christy Murdock Jun 12