3 essential summer must-dos for new luxury agents
With a sizzling-hot summer ahead, these tried-and-true strategies will help new luxury agents prepare for a successful selling season
by Santiago Arana Jul 20
Vast majority of real estate listings lack good visuals: Study
Most US listings don't include a virtual tour or floor plan and don't use best practices in professional photography, according to a new study released Thursday
4 ways to stage a home that won't fail to impress 
New agents should master these simple, tried-and-true staging techniques to ensure that every listing looks and feels its best
by Santiago Arana Jul 6
Connecting with Veronica Figueroa: Our new normal demands world-class service
Ahead of Inman Connect, the eXp Realty team leader says agents have the chance to offer service that keeps clients coming back
Staging and marketing company Guest House raises $3M
Guest House offers homesellers high-touch home staging services that include a interior designer working directly with a number of national and local home furnishing retailers
by Craig C. Rowe Jun 8
Clutter, be gone! How to help messy sellers zhuhz up their homes
Decluttering, deep cleaning and décor — here’s how to help your sellers get their home ready to sell
by Antoinette Fargo May 20
Inman Handbook: Home staging in the midst of a red-hot market
3 experts explain the ins and outs of staging and its value, even in a market where buyers are snapping up available homes like hotcakes
by Marian McPherson May 17
What’s Next? Top design trends to expect post-pandemic
As we look ahead to the world post-pandemic, here are the trends that experts, agents and designers are seeing in home design and decor
by Christy Murdock Apr 30
Staging works! How to have that conversation with sellers
Some sellers may think their home is perfect the way it is, but as a lot of agents know, staging is what will help set their home apart from similar listings online. Here's how to explain the value of staging to clients — plus a few tips that can bring them a considerable return on investment
by Jenny Usaj Apr 19
How to safely handle an open house
Holding an open house has always been a bit risky and has become even more so during the pandemic. To safely continue the practice, agents should keep these factors in mind
by Lillian Dickerson Apr 19
10 tips for prepping your listings in this frenzied spring market
There's no better time to showcase your listing than spring. With these tips, you’ll be the expert your clients need to sell their home in this fast-paced market and get them top dollar for their sale
by Joshua Katz Apr 13
What buyers crave: How to find coveted listings in your market
What makes a house really stand out? Curb appeal is one part of the formula, but there are other factors that come into play. Learn about finding and selling desirable homes — and how to make listings more attractive to buyers
by Imran Tariq Apr 7
More than half of agents don't bother staging homes for sale
Just over half of listing agents say in a NAR survey that they believe staging boosts how much buyers will offer, but about the same share don't stage. Is reality TV to blame for unrealistic expectations?
Trying to find your niche? 5 tips for working with seniors
Connecting with seniors and their loved ones — and taking the time to understand their challenges fully — is essential to successful outcomes, according to the industry’s best SRES professionals
by Christy Murdock Mar 7
California's Red Oak Realty launches home improvement service
Enhance will do up to $40,000 worth of staging and repairs to a home before it hits the market. Sellers don't pay for the work until the sale closes
by Jim Dalrymple II Feb 18
Meet the star dancers now selling new developments
Corcoran Sunshine's Crista Villella and Danika Dorsey discuss how their professional dance careers have helped them become better, more creative sales agents
Inman Handbook on digital home showings
With the evolution of real estate upon us, the Inman Handbook on digital showings is here to help you make sense of this still-evolving, but here-to-stay, property marketing strategy
by Craig C. Rowe Feb 15
Knock expands to Colorado Springs and Tuscon, now in 17 cities
Now available in 17 markets across the country, Home Swap helps sellers sell before they buy and move without worrying about showings, vendors and other traditional hassles of having a home on the market.
by Craig C. Rowe Feb 11
New year, new look: How to revamp spaces for a fresh start in 2021
Follow these 10 tips to revamp and declutter your interiors — and your listings — to maximize and lighten up spaces
by Antoinette Fargo Jan 14
Tobias Barrios is bringing art and real estate together to draw out the energy and love in his listings
Tobias Barrios studied art for years as a child in Venezuela, but now as a Coldwell Banker agent in Miami, he's seamlessly incorporating it into his real estate career
by Lillian Dickerson Jan 11
In a red-hot seller's market, is staging even worth it?
Opinion
The next time you encounter sellers who don't know if they should stage their property, sell it vacant or furnished, or do additional work, here's what to do
by Bernice Ross Jan 6
5 ways to deck the halls — while keeping the home market-ready
Although sellers may not be able to deck the halls the way they have before, they can still add plenty of holiday cheer. The key? Keeping it tidy enough for buyers to see the home's best features
by Antoinette Fargo Dec 5
5 simple ways to stage your listing for the holidays
From handmade trinkets to gold Christmas trees, here are 5 holiday design trends that will dazzle potential buyers in-person and online
by Marian McPherson Dec 2
How to make staging possible — regardless of budget
Although most agree that staging works, hiring a professional stager is not always an option. Here are 6 levels of staging that'll make it possible in every level of home
by Carl Medford Dec 1
ONE Sotheby's International Realty launches ELEVATE for renovation services
South Florida luxury homesellers can use ELEVATE to plan and execute upgrades before entering the open market. The geographically limited service will compete with similar offerings from KW Offers and Compass
by Craig C. Rowe Nov 18
10 simple upgrades that can transform an outdated home
Opinion
As potential buyers are having to make lightning-quick decisions based on limited visits or online marketing materials alone, these fixes are no-brainers that buyers will love
by Nicole Solari Nov 15
Inman Handbook on luxury marketing
What do top luxury agents know about marketing — both themselves and their properties — that can help you move to the next professional level?
by Christy Murdock Oct 30
Inman Handbook on staging luxury listings
Learn from the experts how to ensure that the luxury property you're showing is ready for the scrutiny of those discerning high-net-worth buyers
by Christy Murdock Oct 26
How to help clients play their cards right in today's market
With the current low-inventory market and the overall uncertainty, an agent's job has never been more important. Here's how to guide buyers and sellers while keeping their stress levels low
by Jim Manikas Oct 24
Inman Handbook for reaching consumers on realtor.com
Want to optimize your profile on this real estate portal? Find out what to include and how to stand out on realtor.com’s platform
by Christy Murdock Sep 29
First-time sellers? Set their expectations with these 7 truths
Opinion
How buyers find their new home has changed dramatically, and maybe even permanently, this year. Remember that what’s normal for us now is all new to sellers — especially the first-timers
by Nicole Solari Sep 27