Social Media 2025: The New Rules of Engagement
With social media now long firmly entrenched as a core piece of the personal brand for real estate professionals, the trick becomes keeping up on what’s working now. This panel dives into how to foster authentic engagement on social media, especially after a major change like switching brokerages, launching a new team, or reshaping your brand identity. How do you start from scratch, rebrand an existing presence, or recover from mistakes like buying followers?