Inman

High-Priced Property Needs Global Marketing Approach

Shari Chase, founder, president and CEO of Chase International, joins InmanTV to discuss market conditions in her area of Lake Tahoe, Northern California and how agents are dealing with sellers who aren’t pricing to current conditions. Chase International also has one of the highest priced listings in the nation — a property known as Tranquility — and Chase discusses how the world economy and global market play into marketing this home for sale and getting it in front of the right group of ultra-wealthy buyers.