22 real estate how-to's that'll get you through 2022
If you're curious what other real estate agents are reading, we've got you covered. Here are the most-read how-to's from 2021
by Dani Vanderboegh Jan 14
Ryan Serhant to clients: Half of all homes will be purchased with crypto
In his annual letter to clients, the luxury broker and star of 'Million Dollar Listing New York' sang the praises of blockchain technology and its expanding impact on the real estate industry
by Daniel Houston Jan 12
Dippidi kicks off 2022 with new agent marketing services
Launched in 2019, Dippidi assists brokerages and agents in creating and running online advertising campaigns, namely on Facebook and Google's PPC platform
by Craig C. Rowe Jan 12
MoxiWorks relaunches ad tool MoxiPromote
The new version of MoxiPromote will include new ways for real estate agents to market to consumers and generate leads
by Jim Dalrymple II Jan 12
Realtor.com taps rapper Big Boi for rare television spot
The 30-second advertisement features the Atlanta rapper and former Outkast member accompanying a couple as they explore their first 'Big Boi' home
by Ben Verde Jan 10
Real estate writing: An agent's guide to grammar
Real estate requires a ton of writing. Here are some of the main issues you’ll encounter and how to expertly handle them
by Christy Murdock Jan 7
5 tips to boost listing descriptions
Agents need to write listing descriptions for an array of marketing outlets these days. Here are a few tips on making property look better to buyers
by Craig C. Rowe Jan 6
22 ways to generate real estate listings in 2022
If your business is to be all that you want it to be this year, generating listings will be a big part of your growth. Implement one or many of these tried-and-true strategies — and you will have your best year ever
by Jimmy Burgess Jan 6
10 highly creative ways to market your business in 2022
Tired of the same old marketing gimmicks? Here are a few new ways to get your brand out there in 2022, from custom coasters and tennis balls to t-shirts and billboards
by Bernice Ross Jan 5
To earn a FSBO home listing, don't just ask for their business
In a recent webinar, Charles Curry of Authorify offered tips for agents angling for those enticing but tricky 'for sale by owner' listings
by Daniel Houston Jan 3
How to boost renter engagement with Google Business Profiles
Property managers seeking to gain attention from a wider pool of renters in 2022 have an opportunity to double down on Google Business Profiles, a new study from RentPath shows
by Lillian Dickerson Dec 28
Hear from Realogy, eXp, RE/MAX, Zillow, SERHANT., Redfin, Corcoran, KW and more
The ICNY agenda is packed! Here's glimpse of the insights, tips, tools, and tricks you'll learn at ICNY in January.
by Rachel Mastandrea Dec 23
'Think and Grow Rich': 7 lessons for real estate agents
Opinion
2022 is the year to build the business of your dreams. Will you just go through the motions this year? Or will you take massive action and create the business you deserve to have? The choice is yours
by Jimmy Burgess Dec 17
9 tips for a warm and cozy home showing in the dead of winter
Liven up a cold-weather showing with our list of wintertime tips
by Christy Murdock Dec 17
7 marketing ideas you still have time to pull off this holiday season
These kind gestures will leave a lasting impression as you celebrate the season and gear up for another successful year
by Rainy Hake Austin Dec 17
2022 game plan: 20+ buyer and seller facts to inform your business
What's critical to buyers and sellers now, and what's changed over the past year? If you're in the throes of strategizing for next year, here are a few key demographics, trends and takeaways — plucked from NAR's 2021 buyer and seller research — broken down for brokers, teams and agents
by Christy Murdock Dec 15