Opinion
A powerful tool for developers and new construction sales teams, Imerza is taking property rendering and real estate data visualizations to the top floor
by Craig C. Rowe Today 1:16 A.M.
The brokerage is launching a new ad campaign starting on Wednesday with the help of its celebrity agents like Fredrik Eklund, The Altman Brothers and Tracy Tutor
by Lillian Dickerson Feb 24
Opinion
Tools such as Instagram Reels, TikTok and YouTube Shorts are becoming invaluable to real estate agents — especially because they're free. With a few of these best practices, you can ramp up your views and grow your well-deserved audience through short-form videos
by Bernice Ross Feb 24
Professional photographs are great, but sometimes, there's the issue of budget, time and nowadays, COVID-19. Luckily, you can still take superb headshots right in your own home. Here's how
by Rachael Hite Feb 22
Agents Sue Pinky Benson and Liz Vaynerchuk-Novello offer their best tips for becoming as visible as possible online
Email list maintenance is crucial to any agent's lead nurture and branding efforts, yet it's too often looked upon as a passive marketing activity. Recent updates from ActivePipe are making easy work of it
by Craig C. Rowe Feb 18
With 200M unique monthly visitors and a consistent IDX stream, Zillow's updated app is ripe to normalize the immersive home tour experience
by Craig C. Rowe Feb 17
With the evolution of real estate upon us, the Inman Handbook on digital showings is here to help you make sense of this still-evolving, but here-to-stay, property marketing strategy
by Craig C. Rowe Feb 15
Be more intentional with your social media strategy. Here's where to start and how to keep it consistent all year long while growing your reach
by Katie Lance Feb 14
Plucked from a handful of superior, attention-grabbing agent 'about us' pages, these tips and strategies will help you whip up a stellar bio that gets read and noticed
Opinion
A showing management solution for brokerages and multiple listing services, Instashowing does a terrific job of not overcomplicating the process of arranging a showing
by Craig C. Rowe Feb 12
Establishing a successful marketing strategy is all about having a clear vision and a plan that can be executed effectively while differentiating your brand from the competition
by Rainy Hake Austin Feb 11
In real estate, as in life, there are no guarantees, but following these tips will give any new agent a solid foundation for a successful career
by Yuriy Moshes Feb 11
Opinion
These three tech trends allow luxury agents to give their clients a better experience, which is why they will change the face of real estate in 2021 and beyond
by Mauricio Umansky Feb 11
We'll discuss the evolving role of the brokerage and much more at Connect Now next week.
by Rachel Mastandrea Feb 10
When it comes to marketing your business, video can prove to be an indispensable tool. If you're ready to up your video game and create hyperlocal, engaging content, here are a few strategies to keep in mind
by Bernice Ross Feb 10