The Real Word: How flippers are combating low inventory
Opinion
This week, Bryon Lazine and Nicole White discuss flipping in a low-inventory market, renters and home affordability, and agents on TikTok
by Byron Lazine Sep 17
80% of real estate brokerages operate from one office: NAR
The National Association of Realtors' 2021 Profile of Real Estate Firms revealed how brokers are pivoting with enhanced consumer and agent benefits
by Marian McPherson Sep 17
Real (Estate) Talk: How 'Women in Real Estate' are thriving on Clubhouse
Are you ready to harness the power of Clubhouse for your business? Here, Brittany Rose, entrepreneur, Realtor and community connector shares how she built a 54,200-follower Clubhouse community for women in real estate and how you can monetize your social media connections
by Lee Davenport Sep 17
3 rules for keeping your brokerage's branding in check
Opinion
When it comes to a brokerage’s branding, the buck stops with the broker. Here's how to ensure your brokerage always puts its best foot forward
by Erica Ramus Sep 17
Largest indie in Brevard, Florida, joins ONE Sotheby's International
Founded in 1965, National Realty of Brevard is now ONE Sotheby's 22nd office along Florida's east coast
by Libertina Brandt Sep 16
Fewer homes sell in August than last year, a first since pandemic boom
Home sales declined in August on a seasonally adjusted basis, settling in 6% lower than the same time last year, according to new data from Redfin released Thursday
by Daniel Houston Sep 16
Billion-dollar Bellevue brokerage joins ERA Real Estate
Bellevue, Washington's largest family-owned brokerage RSVP Real Estate has joined ERA. The 400-agent team has raked in more than $1B in sales volume since Sept. 2020
by Marian McPherson Sep 16
'Coming Soon is a hot mess': Here's why it needs to change
Opinion
Although it was originally designed to help consumers, 'Coming Soon' has now become a fragmented and ill-defined status used to attract buyers with the false promise of an oasis of hidden home supply. Can it be reformed, or should it be retired?
by Matt Fuller Sep 16
Who is your client? 4 personality types to watch for
Is your client a lion, otter, golden retriever or beaver? Here is a quick and easy way to identify which personality your prospective client has so you can adapt your presentation style to win the day
by Carl Medford Sep 16
Naming your team? Here's why it's crucial to get it right the first time
Opinion
Finding the perfect name for your real estate team or brokerage is essential to success — and it's become an especially important topic of discussion after yet another state law recently passed that impacts team names and branding
by Troy Palmquist Sep 16
How to shift your marketing strategy in Q4 — and start 2022 right
Harnessing the power of your CRM, leveraging existing inventory with fresh marketing materials and campaign strategies, and volunteering — here are the tactics that'll help you meet your end-of-year goals and start 2022 on the right note
by Rainy Hake Austin Sep 16
Keller Williams icon and bestselling author Dave Jenks dies
Dave Jenks helped lead Keller Williams through a pivotal period of growth, co-wrote two bestsellers and helped scores of real estate professionals build successful careers
by Jim Dalrymple II Sep 15