Inman

Large Northwest brokerage offers branded mobile websites

Bellevue, Wash.-based Coldwell Banker Bain & Coldwell Banker Barbara Sue Seal Properties is offering its brokers personalized mobile versions of its main websites, the brokerage announced last week. (Entry-level real estate licensees in Oregon and Washington are called brokers.)

The brokerage developed mobile versions of its CBBain.com and CBSeal.com websites. Brokers may personalize the mobile sites by signing up for their own URL, adding their name in front of their company website (i.e., debratrappen.cbbain.com). They can also add their own photo, contact information and social media accounts to the site.

Coldwell Banker Bain Seal was the 17th-largest brokerage in the country by sales volume in 2010, according to Real Trends.