The first days of autumn are here!
For many of you across the country, signs of summer are still everywhere. But trust us when we tell you that a month from now, the parking lot of your office is going to be nearly empty. Rookie real estate agents will find this hard to believe, but grizzled veterans know it is true!
Why do so many agents act like the year ends on Halloween? Is it the pure exhaustion of a spring/summer market that filled your piggybank but kicked your butt?
Maybe. Perhaps your changing market has your head spinning and you just don’t have the skills (or the energy!) to keep going?
But since this has been going on in the real estate industry forever, we know of a few reasons!
First, whenever you fall short of the goal you set, you throw in the towel early. Rather than reset your mind, attitude and habits, you decide you’ll just have to try again next year. Sound familiar?
Second, you’ve bought into the lie that nobody buys or sells during the holidays — so you stop lead generating, following up on leads and talking to your center of influence — which are actually the easiest people to talk to, visit and engage with this time of year!
Think about it! If empty brokerage parking lots are popping up all over your market, who is calling those expired and for sale by owners? Nobody!
Now is the time to get yourself together and make that final attack on 2016!
Today on the show, we lay the groundwork with some important questions to answer before you can implement the 10-step plan.
In Part 2, we’ll give you those first steps of the plan so you can commit to being productive when it counts!
Subscribe to Tim and Julie Harris’ podcast on iTunes or follow us online at realestatecoachingradio.com.
Tim and Julie Harris have over 20 years’ experience in real estate. Learn more about their real estate coaching and training programs at timandjulieharris.com, or request more information about their programs at joinharris.com.