Inman

Lifestyle-driven portal LandOnEarth announces national beta launch

Have suggestions for products that you’d like to see reviewed by our real estate technology expert? Email Craig Rowe.

LandOnEarth, a lifestyle-driven real estate search solution for agents and consumers, has announced its official beta launch Monday. You can tour it here.

According to the press release, LandonEarth “uses a sophisticated AI-powered proprietary algorithm that combines consumer input, available inventory and lifestyle data to show matching properties by percentage.”

Home matches are pulled from a market’s available MLS inventory.

Real estate agents can register with LandOnEarth to use its unique search tools to explore options in unison with customers, using their budget, marital status, commuting goals, preferred grocery stores, median age, fitness activities and other demographic data to narrow down housing options in corresponding parts of town, communities and even specific streets.

Agents can further use the consumer-facing web app to invite colleagues, such as mortgage partners, marketing assistants, friends and family members of the buyer, to help their clients create a communal home search atmosphere, a characteristic of homebuying that’s becoming more common today.

“We built LandOnEarth because we believe that people deserve a home that matches who they are — rather than define who they are based on where they live,” said Mario Corona, founder and CEO of LandOnEarth. “Until now, no real estate marketplace has matched buyers to both their perfect house and lifestyle,” he said.

The app also has native communication, scheduling, a calendar feature and other business administration tools to proactively manage clients and their home searches, which suggests similarity to HomeSnap and the mobile companion apps of established portals.

Kevin Kennedy is a loan agent at RPM Mortgage who has been testing the software with clients. “Real estate agents will be able to better support their clients and show them the right properties from the moment they begin working together using this technology,” he said in a press release. “I believe it will help them find their dream home much more quickly.”

At this time, LandOnEarth doesn’t charge consumers or agents to access new clients. It has offices in Palo Alto and San Antonio, Texas, and will be a national search tool.

Interested agents can sign up for the beta at LandOnEarth.com

Have a technology product you would like to discuss? Email Craig Rowe