Byron Lazine and Nicole White are two agents in Connecticut who give us their thoughts on the week’s news every Friday in “The Real Word,” a weekly video column on Inman.
Watch Byron Lazine and Nicole White give a real estate agent’s perspective on industry-related topics. This week, Bernice Ross made a case for why you should price your listings in multiples of $10,000. Byron and Nicole talk through what they agree with and where they think it goes wrong.
Plus, following the delay of WeWork’s IPO, will Compass — also funded by SoftBank — struggle when it finally decides to go public or beat the odds?
Marketing highlight of the week
Perhaps no surprise, Zillow’s marketing takes the cake this week. Listen in to find out why. Hint: Consumers are all about it!
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