WATCH: How to build a brand identity when no one knows your name

Keith Dunham of Homecity Real Estate and Sarah Kirsch Richardson of Tru Realty explain how to build a brand on a budget, how to transfer a personal brand to an entity and how to expand that brand geographically.

Watch their Inman Connect San Francisco session, “Building a brand identity when no one knows your name,” to hear straight from the pros.

Watch more sessions from ICSF 18 here.

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