Inman

How one founder and CEO uses Inman Select to help identify industry gaps and needs

Inman Select was launched to provide real estate agents and brokers with a reliable, specific source for the news and information they need to thrive in the real estate industry. And it’s helped hundreds of real estate professionals identify areas for improvement, plan and execute change and stay on top of rapid industry shifts as legal issuestechnological advancements and consumer sentiment changes how business is done.

We’re sharing the stories of real estate agents and brokers who read Inman Select and use it every day to improve their businesses. Here’s what they know that you might not.

(Are you an Inman Select subscriber who’s interested in sharing how it supports your business? Email shawna@inman.com for the opportunity to be featured in upcoming Select Sound Bites).

      

Keverne Denehan, the founder and CEO at KardZee, has been an Inman Select subscriber for almost a year. She’s used Inman Select to help shape her product for agents and brokers and says it helps her keep tabs on technology, “which is important in this fast-changing world. You have to know what is going on and be a part of it or you will be left behind — just like a taxi driver.”

What is your greatest accomplishment in real estate?

My greatest real estate accomplishment is creating an app that agents and brokers can use for personal engagement. This helps their client retention, increases referrals and assists their successful marketing efforts.

How do you use Inman Select in your real estate business?

I use Inman Select to figure out what the industry is missing and needing. Using the many articles as well as opinion pieces helped KardZee identify what we needed to offer in our automated strategic engagement campaigns for both tangible and digital outreach.

What would you tell someone who’s unsure about the value of subscribing?

It’s money well-spent to find out what’s happening in the real estate tech and data world.

Without Inman Select, my business would …

Not be as tuned into the tech needs of the industry!

Want access to creative ideas for driving growth in your business? Subscribe to Inman Select today!

      

Want to connect with Keverne? You can find her on Twitter and LinkedIn. Email Shawna Strayhorn, Director of Subscriber Growth, to share your Select Sound Bite!

Email Shawna Strayhorn