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A flurry of software updates and new product news came rolling in to the tech review inbox last week.
First, the new: ZipComps
ZipComps is an iOS phone and tablet app for real estate agents and homebuyers.
Consumers can create new listing alerts, browse market listings, request showings and review market reports. A user can also use the app to pre-qualify for a mortgage.
Agents can leverage ZipComps to manage and message prospects, monitor their interaction with listings and quickly produce home value reports.
Available in the iTunes store now, the app is white-labeled, meaning agents can brand it and push it to prospects as their own.
The app contains some traditional sales resources not often found in the mobile technology environment. For example, ZipComps has a door-knocking feature that helps agents track who in their farms has been personally approached.
Agents also access market stats and mortgage rates through the app.
I’m hoping to nail down a full demo soon to alleviate a little skepticism I have about it. I’m not seeing anything all that innovative.
AgentPair and CareyBot
AgentPair was one of the first agent-on-demand apps to enter the industry.
Its developer, Clark Giguiere, then pushed the envelope further with CareyBot, a platform for building Facebook Messenger bots. (CareyBot currently powers Inman’s Facebook Messenger bot, introduced in August.)
The two products are now integrated for broker customers of AgentPair.
Giguiere said in an email that “AgentPair broker partners can utilize the Carey platform to make it simple for their end users to check out their open house dates and schedule home tours with their Messenger bot … ”
Bots are forms of automated communication that many large brands in various industries are using to share content, communicate with customers and generate sales leads.
PocketList has deep pockets
No, this isn’t about another real estate tech company getting a round of financing. Rather, PocketList has 22 to 44 percent more San Francisco Bay Area-area listings on its site and app than any of the three major portals.
This is because the company has a rich network of private and non-MLS properties.
The company initially launched with only pocket listings but has since expanded to reach more customers. Users of the app now have a public channel updated every 15 minutes.
The company remains focused on the greater Bay Area. No word yet on whether PocketList will soon add other markets to its app.
Have a technology product you would like to discuss? Email Craig Rowe.
