Technology

AgentPair’s agency branding feature highlights consumer-driven home tour tool

Smartphone app connects interested buyers with agents in real time

Have suggestions for products that you'd like to see reviewed by our real estate technology expert? Email Craig Rowe. The pitch Binge watching is a direct result of consumers wanting control. Digital content outlets like Netflix and Hulu are starting to release entire seasons of programming all at once. No wait between episodes. Amazon's promise to get you something in two business days has changed retail shipping forever. We want what we want, when we want it. For example, when I want to tour a house as soon as possible, I'll use AgentPair. Or will I? The sale From how certain foods are arranged in the grocery store to the average number of seconds an online ad can be presented before we click the "skip" option, real estate agents should pay close attention to how consumers interact with brands and content. We are impulsive, and to make matters worse, hand-held communication is only catalyzing us. We can brush off an irate boss or forever remove a person...