Please stop innovating!

Letters From the Home Front

Inman News

Now, where did I put my social network?

Yesterday I showed the state of California. In all fairness, it wasn't the entire state, but just several of the larger Assembly districts. The buyer, who contacted me because he found my blog online, narrowed down his area of interest to seven ZIP codes. "Why these areas?" I asked. "I researched the demographics on ZIPskinny," he replied.

What I said: "Oh, of course!" What I thought: "Huh?"

more...

To continue reading sign in to your Premium Membership Premium Member account.

Premium Membership Premium Members have full access to all news archives.

Buy Now Purchase 1-year Premium Membership - $149.95

OR

Buy Now Purchase Monthly Premium Membership - $19.95