pre-listing email
Reaching out before the consultation allows the homeseller to 'meet' you before you arrive
SourceRE
SourceRE says portals and scrapers shouldn't sit between AI and MLS data
by Nick Pipitone Sep 30
Inman Tech Roundup
Plus: Lofty's MCP server, Land id's AI property tool and faster CubiCasa floor plans
by Nick Pipitone Sep 30
An image of Dolly Parton, Teenage Mutant Ninja Turtles and Tron characters to represent the listing marketing hook that these real estate agents found for each of five listings.
These 5 homes offered the hook for memorable marketing
An image of Darryl Davis in front of a neighborhood to represent his advice for overcoming the listing agreement objection.
Understand why a fast sale can negatively impact your sellers' bottom line
by Darryl Davis Sep 25
An image of a door open with open house balloons outside to represent Krys Benyamein's open house launch plan.
Replace your stale open house routine with this listing launch plan
Zillow and Realtor.com logos side by side with a sneak preview of house
Pre-market homes are now visible on both platforms at the same time
by Jessi Healey Sep 17
private listings op-ed
Opinion
Consumers deserve a transparent marketplace
by Shayne Fairley Sep 15
Many agents now see private home listings. Do they have an edge?
Many real estate agents now have access to private listings. An Inman survey explores whether the rest are at a disadvantage
by Daniel Houston Sep 14
new construction home prices in south carolina, one of the best new-construction markets
New data shows where new construction beats existing-home prices
by Nick Pipitone Aug 31
Elevating professional standards in private spaces
Every time you cross a threshold, you are stepping into a client’s sanctuary
by Kathy Mehringer Aug 24
neighborhood open house
How to build a steady pipeline of prospects and consistent farming results
by Darryl Davis Aug 18
Why this Texas broker is pushing back on listing data terms
The GO Network CEO on fixing how listing data gets licensed
by Nick Pipitone Aug 18
Stop listing, and start launching: Why we owe consumers more
Launch your new listing with the same care other industries bring to the launch of new products
by Ginger Wilcox Aug 17
Redfin now shows you the daycare info before you buy the house
New data shows families spend 52% of income on housing and childcare
by Nick Pipitone Aug 17
My Facebook group beat Zillow on my own listing. It wasn't close
Opinion
3 days on Zillow equaled 707 views. 3 hours on her Facebook group amounted to 3,200 local views
by Liane Jamason Aug 13