The price isn’t right? How to talk sellers through their concerns
Sellers don't want the slickest pitch or biggest promise, coach Darryl Davis writes. They want guidance without pressure. Here’s how to talk them through pricing objections and win the listing
by Darryl Davis Jun 20
Sellers don’t care about your fancy CRM. They care how you use it
Broker and lead gen consultant Josh Ries shares strategies for demonstrating to sellers how your tech tools will get the results they're looking for
by Josh Ries Jun 20
How to use strategy, tech and real talk to keep deals moving
Transaction hesitation is real, but deals are getting done. Here’s how broker-owner Jaclyn Kelley and her agents have been keeping business steady in a tough market
by Jaclyn Kelley Jun 19
Stop undervaluing your work: Say no with confidence, own your worth
When you say yes to something misaligned, you’re saying no to your deeper purpose, Debra Trappen writes. Discover the power of saying no and claiming your value
by Debra Trappen Jun 19
Hiring a home staging company? Ask these essential questions first
After owing a staging company for 20 years, team leader Carl Medford lists 7 categories of critical questions to ask before selecting a stager for you and your listings
by Carl Medford Jun 19
6 tips for avoiding lawsuits, legal fees and court in real estate
Here are 6 common reasons lawsuits happen in real estate. If you want to avoid complicated litigation, follow these best practices from trainer Bernice Ross
by Bernice Ross Jun 18
Lock it down! How to get prospects to commit to consultations
Preparation and precision matter when you’re trying to set a booked interview or consultation, broker-owner Kristine Milkovich writes. Here are 6 steps to book the appointment
by Kristine Milkovich Jun 18
Real estate changes fast. What do you want to know more about?
Artificial intelligence, a landmark lawsuit, private listing networks — this industry has seen a lot of change this past year. We want to know: What do you need more information about?
by Dani Vanderboegh Jun 18
AI in real estate: The agent's guide to the ChatGPT revolution
Master the power and potential of artificial intelligence, and you'll position yourself for success in the years to come, trainer Terry LeClair writes
by Terry LeClair Jun 17
Want steady income? Pay yourself 1st. Build wealth 2nd
Invert traditional accounting, and make business finance as intuitive as selling houses with Amanda Neely's proven cash management system
by Amanda Neely Jun 17
Considering a career move? Start by asking these 8 questions
Your next professional move should be driven by vision and intention, not pressure, as you continue to develop your career, Coldwell Banker Affiliates' Jason Waugh writes
by Jason Waugh Jun 16
5 no-nonsense ways to stay out of court (and out of trouble)
According to coach Darryl Davis, keeping careful records, researching thoroughly and communicating regularly are your best bets for staying on the right side of the law
by Darryl Davis Jun 16
7 real estate problems agents face — and how to crush them like a pro
When you hit a bump in the road in your real estate career, you'll know how to handle it and push through with these tips from coach Darryl Davis
by Darryl Davis Jun 16
The good, the bad, the ugly: What to know before you buy an Airbnb
Trainer and author Bernice Ross helps you ask yourself the right questions and make the right decisions before you go all-in on the short-term rental investment market
by Bernice Ross Jun 16
Thanks, Dad: What men really want this Father's Day
Opinion
Housing counselor Rachael Hite says Dads need more space for mental health, dad jokes and hugs this Father's Day weekend
by Rachael Hite Jun 15
Trending: Trial Reels, smarter ads and AI-powered reach
The platforms are evolving fast — but the real estate playbook stays simple: Show up often, tell better stories, and lean into tools that help the right clients find you
by Jessi Healey Jun 15