Opinion
This week, Bryon Lazine and Nicole White discuss flipping in a low-inventory market, renters and home affordability, and agents on TikTok
by Byron Lazine Sep 17
Opinion
The recruiting management solution will help brokerages maximize their recruiting effort ROI and find more agents who are likely to succeed
by Craig C. Rowe Sep 17
Opinion
When it comes to a brokerage’s branding, the buck stops with the broker. Here's how to ensure your brokerage always puts its best foot forward
by Erica Ramus Sep 17
Opinion
Although it was originally designed to help consumers, 'Coming Soon' has now become a fragmented and ill-defined status used to attract buyers with the false promise of an oasis of hidden home supply. Can it be reformed, or should it be retired?
by Matt Fuller Sep 16
Opinion
The result of the 2020 acquisition of DashCMA is CORE Present, a pristine example of what can happen to software when a creative entrepreneur is given proper industry support, trust and plenty of resources
by Craig C. Rowe Sep 16
Opinion
Finding the perfect name for your real estate team or brokerage is essential to success — and it's become an especially important topic of discussion after yet another state law recently passed that impacts team names and branding
by Troy Palmquist Sep 16
Opinion
What can you do to protect your real estate business? Here are 10 tips for protecting your online reputation on social media
by Jay Thompson Sep 15
Opinion
While its value proposition isn't anything totally new, there are some cool add-ons here that should entice agents needing to fire up their marketing to take a second look
by Craig C. Rowe Sep 10
Opinion
Do you know what makes your scripts winners? Bernice Ross dissects which scripts are pure gold and which will be epic fails — plus best practices for any script
by Bernice Ross Sep 10
Opinion
NAR is the face of real estate — a nice big target to blame when something needs to be fixed. But here's why it's really up to real estate brokerages to raise their standards
by Teresa Boardman Sep 10
Opinion
Virtual home staging and image enhancement marketing continue to become powerful tools for listing agents. VSH Media's mobile app offers agents an good, affordable option but charges more for faster turnaround
by Craig C. Rowe Sep 10
Opinion
This week, Bryon and Nicole discuss new trends like fence renovations, shifts in home preferences and agents like Ryan Serhant building their brand in the real estate industry.
by Byron Lazine Sep 10
Opinion
When finding someone to takeover as team leader, the search might take a while — the stakes are higher. Here are the traits a worthy candidate should have
Opinion
Virtual tours are alive and well. In fact, they are improving all the time as technology continues to evolve. However, even though virtual tours help spark that initial connection between client and home, in-person tours are what seal the deal. Here's why
by Michael Zaransky Sep 7
Opinion
Developed by a mobile app engineer after a bad homebuying experience, Real Happy is another good entry for listing agents wanting a new, productive way to market and coordinate showings
by Craig C. Rowe Sep 6
Opinion
Real estate professionals face 3 distinct areas of risk: financial, physical and legal. Here are a few tips for dealing with those risks
by Joey Sheehan Sep 6