Million-dollar idea draws real estate advertising

U.K. college student gets paid by the pixel

Want to see the future of Real Estate tech?
Limited seating available for ICSF Hacker Connect, July 17

Julie Lauer, a Realtor for Keller Williams Realty in Pleasanton, Calif., paid $100 for a tiny square adjoining the image of a flying Elvis. Michael Seitz, associate broker for Kingman Realty in Kingman, Ariz., bought a $400 rectangle to display the word “Arizona.”

Other real estate professionals, too, spent $100 or more to be a part of a pay-per-pixel advertising site dreamed up by Alex Tew, 21, a college student from Wiltshire, England.