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New reverse mortgage debuts in high-cost markets

Product lets borrowers tap more home equity

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Reverse Mortgage of America, a subsidiary of Seattle Mortgage and the third-largest producer and servicer of reverse mortgages in the country, plans to roll out the first new reverse product in nearly a decade when its privately funded jumbo program -- The Lifestyle Plan -- hits the market in the next few weeks.  The new product initially will be available in Washington, Oregon and California. It will be marketed to the remainder of the country early next year. Designed for owners of higher-value homes, The Lifestyle Plan product is similar to Financial Freedom's Cash Account and allows for a higher percentage of available home equity to borrowers, exceeding the federal loan limit placed on reverse mortgages insured by the Federal Housing Administration. Both the Reverse Mortgage of America (RMOA) offering and the Financial Freedom mortgage function similarly to the FHA Home Equity Conversion Mortgage (HECM) and Fannie Mae HomeKeeper reverse-mortgage programs, but are funded by...