BrokerageIndustry News

Maponics to offer analytics synced to boundary info

Real estate data will include inventory, sales, foreclosure stats

Maponics LLC, a Vermont-based provider of mapping data products including city, neighborhood and school boundaries, plans to start providing data sets that provide insight into demographics, real estate trends, school rankings and crime synced with the company's real-life geographic boundaries.By providing lifestyle and behavioral analytics, Maponics Context, will free the company's clients from having to "search for, acquire and cobble together data in a piecemeal manner," said Maponics founder and CEO Darrin Clement. Companies like Zillow, Trulia, Realtor.com and Century 21 Real Estate license Maponics boundary data for school attendance zones, neighborhoods, subdivisions and ZIP codes. Now Maponics plans to  begin supplying info like real estate analysis, foreclosure activity, demographics, school rankings and crime layered on top of its proprietary boundary info. "We've built a nice set of polygons (boundaries) over the last decade," Clement said. But some...