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Behind the scenes at Real Estate Connect

How ideas spread and deals get done at legendary real estate conference

Learn the New Luxury Playbook at Luxury Connect | October 18-19 at the Beverly Hills Hotel

Editor's note: For this first-person report, Inman News reporter Paul Hagey shadowed Gregg Larson, founder and CEO of Clareity Consulting Inc., for a day at the Real Estate Connect conference in New York City, to observe how business is conducted in the hallways, hotel lobby, and restaurants during the event. NEW YORK -- Gregg Larson has attended every Real Estate Connect conference held in San Francisco going back to 1997. The roots of the conference go back to an executive retreat Inman News Publisher Brad Inman held in 1996 in Sonoma, Calif. The retreat brought about 50 real estate CEOs and technologists together to share ideas -- something some weren't accustomed to doing at the time. Many who attended the first retreat could see that technology was going to transform the business of real estate. The next year, Inman expanded the retreat into a full-blown conference in San Francisco. More than 800 people attended. Now in its 17th year, Real Estate Connect is held each su...