Contactually updates lead management platform

Version 2.0 facilitates email introductions, sharing of articles with contacts

Lead management platform Contactually has updated its platform to make it easier for its users to make introductions and share online content by email.

The introductory feature pulls info from a user’s contact database within Contactually, which is automatically updated with changes to contacts’ email signatures and social media profiles, to help them make introductions between contacts by auto-populating their contact info and bios in the introductory email.

The update also allows users to “clip” Web pages from the Internet, which are then stored within the Contactually platform for users to grab and share from the email tool in Contactually.

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Contactually Marketing Manager Brian Pesin runs through the introduction and share features of Contactually 2.0.

Contactually, which has about 8,000 real estate pro users at the moment, according to the firm’s marketing manager Brian Pesin, and goes for $19.99 per month, tracks the Facebook, Twitter and LinkedIn profiles of the contacts in a user’s database and updates them accordingly.

The service also integrates with the following contact management systems: Google Contacts, Salesforce, Highrise, MailChimp

Other new features in Contactually 2.0 include email templates, enhanced contact search with new filters and an iPhone app.

Contactually, based in Washington, D.C., launched in 2011 and this March raised $1 million from early-stage investment groups Point Nine Capital and Boston Seed Capital, the tech accelerator 500 Startups and unnamed angel investors.

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