Startup puts a twist on agent-branded mobile apps

Dizzle lets agents share their favorite service providers to stay top of mind

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Jennifer Archambeault, a broker-owner of a 20-agent firm in Austin, Texas, didn't see the need to have a mobile app. After all, she thought, the mobile version of her firm's website let consumers search for homes and find her agents' contact information. Then Archambeault came across Dizzle, a San Diego-based startup that provides branded iOS and Android mobile apps to brokers and agents. The apps are designed to help real estate pros stay top of mind with their network by letting them share their recommendations for service professionals like handymen, dentists, attorneys and more. Each of Dizzle's clients get an app with a design and logo that is customized and branded exclusively to them. Agents' contact info is also baked into the app, so consumers who are searching for agent-recommended vendors have that info at their fingertips if they need to talk to a real estate agent. Screen shot of Jennifer Archambeault's contact page in her Dizzle app. Unlike competitors ...