Zillow expands its reach

bff.gif

Congrats to the Zillow team for their content deal with Yahoo!. Form fields for their ‘Zestimates’ now appear when anyone does a search on Yahoo! Search for the terms “home value” (Monthly Search Volume: 42,086) or “how much is my house worth” (MSV: 2,507) – but curiously, they don’t show up on the higher trafficked term “my home worth” (MSV: 2,826).

There’s also a link on Yahoo! Real Estate, but it’s much more difficult to find. Can you see it?

More coverage here:
Yahoo! Search blog
Screenwerk
VerticalSearch.net
SearchEngineWatch

Technorati Tags: , , , , , , , , , , ,