Hacker Connect January 16 in New York
An event for and by the real estate tech community

Editor's note: In this in-depth four-part series, Inman News tackles the exploding trend in real estate blogs. We chat with some of the most well-known and prolific bloggers in the real estate brokerage, mortgage and title insurance industries to see what makes these blogs tick. (Read Part 1, Part 2 and Part 3.) You might not expect to read fish jokes, a tribute to a dead coffee pot, and detailed and sometimes graphic disclosures about the pains of startups at an apartment-rental Web site. That's where the company blog fits in. The founders of HotPads.com, an apartment-search company that hit the Web in November 2005, launched a company blog in July 2006 that chronicles the company's growth and industry trends -- and mixes in some humor throughout the journey. Though the approach can ...