Zillow launches mortgage rate-quote platform Premium Content

New tool offers free source of leads for mortgage professionals

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Zillow.com has entered the mortgage arena with the launch of an online marketplace allowing consumers to request quotes on purchase, refinance and home-equity loans.

First launched in February 2006 as a Web-based, home-valuation tool that provides automated value estimates based on past sales data and algorithms, Zillow's services have since expanded to include a real estate wiki and educational articles, a networking platform that allows real estate discussions between site users, and searches of active for-sale property listings, among other features.

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