MLSs must raise bar in real estate search

Remember some of the early plays on the Internet? The big ones in real estate were made by media giants, the print folks who were looking for a way to hedge their bets that classified revenues would tank.

Few of these efforts could be considered resounding successes. Our industry play (Homestore, now Move Inc.) used a combination of cash, warrants and an "all in the family" pitch to keep us engaged.

Alas, those were days filled with fantastic promises. Too few were kept.

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