Industry News

Web developer creates real estate community

Future-Proof: Navigate Threats, Seize Opportunities at ICNY 2018 | Jan 22-26 at the Marriott Marquis, Times Square, New York

Brendan King, COO of Point 2 Realty Solutions in Saskatoon, Canada, explains the company's mission, business model and more. IN: How long has Point2Realty Solutions been in business? BK: Point2 has been developing software solutions since 1996. IN: What is your company vision? BK: Our company vision is to establish Point 2 Agent as the community for real estate professionals to maximize business opportunities by collaborating via their Web sites. IN: How did the company get started? BK: In 1996 Point2 began developing a software solution for the marketing of heavy equipment on the Internet. Point2 now dominates this industry and powers Caterpillar Inc.'s Used Global Trading System. Point2 recognized that by leveraging our knowledge in marketing complex capital assets we could provide grassroots real estate agents with powerful user-friendly software products. In the span of one year, Point2 has delivered powerful marketing solutions to more than 20,000 members. Point2 is now c...